CRM Software for Marketing Managers
Finance
Managers Marketing
Managers Operations
Managers Sales Managers IT Managers
What does the Marketing Manager need from a CRM
Solution
Your marketing teams can benefit from highly-automated software
that connects them with Sales and Finance. When you have customer
relationship management (CRM) software that everyone gets, it's
easier for them to manage campaigns and track results. Key CRM
software functions to look for are:
Automated marketing campaign management
Get CRM that incorporates marketing campaign management to
provide:
- Customer profiles and targeted marketing promotions
- Leads tracked based on marketing initiative and customer
behaviour
- Easy campaign creation and management across media types
- Automatic calculation of marketing effectiveness and ROI
- Profile-driven e-mail and direct mail marketing
Insight into customers and sales
Deliver concise tracking and analysis of customer and sales data,
including:
- Key performance indicators for acquisition costs, win/loss, and
forecasts
- Customer segmentation, profiling and behavioural analytics
- Single source for all inbound and outbound customer
communication
- Analysis of campaign effectiveness and ROI
Video Source
Launch in external player
For more information on how Microsoft Dynamics NAV could benefit your
company fill out the enquiry form or contact Robert McAnderson on
02 9672 4222 for a FREE no obligation chat.
What have you got to lose!
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